Saturday, April 21, 2012

Meet your merchant: Spivack Western Slope LASIK Center

Historically, patients had to drive to Denver for their laser vision correction surgery. This caused inconvenience, missed work and increased expense. The need for a local LASIK clinic was the No. 1 requested service improvement, and we listened. As a result, we invited a highly qualified, world-class surgeon, Dr. Lawrence Spivack, to Glenwood Springs.

We also built an operating room right here inside the office of 20/20 EyeCare to house our permanent laser equipment. To the patient, this means that our laser does not travel. Our laser remains in the operating room and is calibrated to this altitude, elevation, humidity and temperature.

Combining the best equipment with tremendous surgical skill has created outcomes not previously obtained, and we are proud of the results we have seen.

Just ask one of our happy patients. Creating the perfect environment for both the patient and equipment was not an easy or inexpensive task, but the results have been phenomenal, and our extremely satisfied patients are always willing to share with you their experience.


What do you sell?

We sell freedom. By that we mean freedom from dependence on glasses or contact lenses. The technology used at Spivack Western Slope LASIK Center is the most advanced in the industry and affords those people with blurry vision the ability to see again. During the 20-minute procedure, the front surface of the eye is reshaped by laser so that clear distance vision is restored.

With LASIK surgery, most patients are corrected so that they no longer require glasses for driving or watching television. Those of you with poor eyesight can truly understand what a blessing this is.

Spivack Western Slope Laser Center only uses the most advanced laser technology. The equipment used here is the only technology approved by NASA and the U.S. Military for their astronauts and fighter pilots. Dr. Spivack performs LASIK surgery to correct nearsightedness, farsightedness and astigmatism.

We offer a free, personalized LASIK consultation to determine if laser vision correction surgery would be a valuable option for you and your lifestyle. Even if you've been told your prescription doesn't qualify, please call us and ask. With technology in this field advancing, there's a good possibility that you, too, could now qualify for laser vision correction surgery.

What makes having a good surgeon so important?

Dr. Lawrence Spivack is ranked in the top 1 percent of all refractive surgeons in the United States. He has performed more than 50,000 laser vision correction procedures since he first began in 1984. Dr. Spivack is a nationally trained, certified trainer for the VISX laser system.

This means that he trains other surgeons on the use and technique of the laser system that he uses in both his Denver center and in Glenwood Springs.

He is the caliber of surgeon that is called upon to be an expert witness in the field of refractive eye surgery and is frequently asked to consult for other doctors who have complicated surgical cases.

The benefit of this for our patients is that they truly have an expert surgeon performing the entire surgery, from start to finish, and can rest assured that they are in very capable hands.

What is your strategy for growth next year?

We are pleased to be blessed with very happy patients who graciously spread the word about their surgery with their friends and colleagues. This word of mouth advertising has proven to be our greatest source of referrals.

Additionally, other eye surgeons and optometrists from all over the Western Slope play a large role in our referral program. This brings wonderful patients to us from Delta, Montrose and Grand Junction as well as from Aspen to Vail.

We are fortunate to have such a competent and professional staff, a world-class surgeon, attentive co-managing doctors, and state-of-the-art equipment that steady growth comes naturally.

Our main objective is to always take exceptional care of each patient to ensure their safety and satisfaction. Doing so prevents the need for aggressive sales tactics and pricing schemes. For the services we provide, we maintain fair prices and a good value.

What is the best thing about running a business here?

Without a doubt, the wonderful people living in this beautiful valley are what make this the perfect place to run a laser vision correction surgery center. Here, we have a pool of potential patients who enjoy the outdoors, are healthy and are active.

Whether a patient's vision needs include skiing, hiking and biking our magnificent trails, or taking photos of our beautiful scenery, seeing clearly makes all the difference when there are so important things to see.

Being able to offer this life-altering surgery so close to home has given us a sense of accomplishment and pride.

As locals ourselves, seeing our satisfied patients out in the community and witnessing the improvement in their quality of life makes this an even more enjoyable place to do business.

What positive lessons did you learn during the recession?

Regardless of economic times, we understand that vision is one of our most precious resources. Whether your bank account is healthy or not, the desire to look and feel good can always be afforded when you know you are getting a great service for a good value.

Another consideration is that you may actually save money over your lifetime by no longer purchasing contact lenses or expensive glasses.

Payment for surgery can also seem less intense by taking advantage of our free consultation and coordinating payment through your Flexible Spending Account, Health Savings Account or our flexible financing options.

By continuing to offer the safest surgical options and maintaining only the highest standard of care, we offer our patients laser vision correction for a good value, at a convenient location.

It is possible to find surgery advertised for a lower price. There is always a reason for a lower price, and this could be a sacrifice in safety, expertise and even results in order to save money.

Spivack Western Slope LASIK Center only offers the safest, most accurate and professional care possible at an affordable price. We believe that there is only one way to do surgery, and that is the right way.

You can probably describe several ways to spend the cost of a cup of coffee a day, but what better way than to correct your vision, your most precious of the five senses.

Source


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